Introduction to User Centred Design - London

This 1 day training course will teach techniques to help you successfully deliver the product that your customers want.

THE BENEFITS
Products and systems designed with the needs of all users clearly identified, defined, understood, communicated and tested as an integral part of the project have a much greater chance of meeting their overall objective, whether this is measured in terms of sales, customer satisfaction levels, productivity or sales conversion rates. In addition, projects are more likely to be completed to time and budget, without expensive last minute revisions. This one day course introduces techniques to help you understand who your customers are and what they want from your end-product.

WHO SHOULD ATTEND?
This course is suitable for anyone who is involved in specifying how a system or product will look and function. This could include managers, engineers, designers, developers and analysts from IT, commercial or marketing functions.

COURSE CONTENT
This course provides theory, examples and hands-on activities for participants to practice their new skills. The course content includes:
* Applying the principles of user centred design to your business
* Guidelines and Standards
* An introduction to:
- knowing your target users and profiling them
- capturing their requirements
- translating requirements to conceptual design
- release criteria
* The fundamentals of measuring and testing usability

COURSE INFORMATION
This course will be held on May 14th 2008 at our offices in the Strand, London. The cost is £395+VAT per person. For more information or to book your place please contact Leslie Fountain on 020 7240 3388 or email leslie@system-concepts.com

WHAT DID PREVIOUS PARTICIPANTS THINK?
"The (User Centred Design) course was an excellent introduction to the basic principles of assessing and incorporating the requirements of users into both systems and visual design processes.

We were already using some of the techniques covered in the course. Now we have a more structured way of working with those techniques, and new techniques too. In addition we also now have the confidence to explain the benefits to colleagues.

The benefits of using user centred design have been very evident in the work we have produced since the attending the course. I would recommend it highly to anyone designing processes, systems or websites."
- James Walters, Senior Web Designer, Fitness Professionals Ltd

Associated Link: Further details and registration

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